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Promote Yourself to CEO | Small Business Strategy for Women Entrepreneurs

If you're fed up with the non-stop solopreneur grind… I'm so glad you've found The Promote Yourself to CEO Show! Each week, join host Racheal Cook MBA for candid conversations about stepping into your role as CEO of your business, the hard lessons learned along the way, and practical, profitable strategies to grow a sustainable business without the hustle and burnout. Listen in to the latest show and connect with Racheal at http://www.rachealcook.com or on Instagram @racheal.cook to continue the conversation!
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Now displaying: August, 2022
Aug 25, 2022

What’s the antidote to inconsistent cash flow and clients in your business? Having a solid plan certainly helps, but too many entrepreneurs are just winging it in hopes of finding success. In this episode, I deliver a little tough love and talk about how to figure out the kind of plan you need in place for your business to grow.

On this episode of Promote Yourself to CEO:

1:25 - What do most entrepreneurs do first when wanting to create the freedom and flexibility they desire? I explain why it’s a backward approach and a short-term solution.

5:08 - You find true freedom with a certain level of control in your business. I clarify what I mean by control here, because a lot of people might have mixed feelings on it.

7:39 - What do you need to have in place to get consistent cash flow and clients? I reveal the first of several different components necessary.

10:28 - The second component is one where a lot of people trip up. There’s a common trap entrepreneurs can fall into here as well, and I discuss how to avoid it.

14:23 - Having these two things in your business makes predictable profits so much easier to obtain. I explain how.

18:44 - How can you ensure that your team helps you create sustainable revenue, freedom, and flexibility? Without a plan here, things can become chaotic very quickly.

25:36 - I talk about another key thing to keep in mind as you’re working with your team to grow your business.

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Aug 18, 2022

It’s really easy for you to add complex layers to your business as it grows. But sometimes you gotta pause and simplify things in order to amplify your results.

This has been the secret to success for so many of my clients, including yoga studio owner Letitia Walker. In this episode, she shares how she simplified her business’s infrastructure to maximize her results.

On this episode of Promote Yourself to CEO:

4:35 - Letitia talks about her business journey. What is her yoga business, and how did she get started?

7:50 - Initially, Letitia didn’t see herself as a CEO. She discusses how being part of the CEO Collective changed that.

13:35 - Letitia reveals how she found virtual assistants for her studio and the mindset that makes it easier.

17:44 - What has forgoing the $10 and (most of) the $100 tasks allowed Letitia to focus on these days to help grow her business?

22:41 - Letitia discusses the two things she’s most excited about in her business right now.

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Aug 12, 2022

Ready to Fully OWN Your Role as CEO? It starts with the Fired Up & Focused Challenge! Over these 5 days, I’m sharing a strategy to help you find more time to work ON your business (ya’ know, those $1K - $10K Revenue Generating Activities) vs. IN the day to day grind.

To get the full challenge videos, workbooks, exercises, transcripts, and bonus content - join at firedupandfocused.com

Aug 11, 2022

Ready to Fully OWN Your Role as CEO? It starts with the Fired Up & Focused Challenge! Over these 5 days, I’m sharing a strategy to help you find more time to work ON your business (ya’ know, those $1K - $10K Revenue Generating Activities) vs. IN the day to day grind.

To get the full challenge videos, workbooks, exercises, transcripts, and bonus content - join at firedupandfocused.com

Aug 10, 2022

Ready to Fully OWN Your Role as CEO? It starts with the Fired Up & Focused Challenge! Over these 5 days, I’m sharing a strategy to help you find more time to work ON your business (ya’ know, those $1K - $10K Revenue Generating Activities) vs. IN the day to day grind.

To get the full challenge videos, workbooks, exercises, transcripts, and bonus content - join at firedupandfocused.com

Aug 9, 2022

Ready to Fully OWN Your Role as CEO? It starts with the Fired Up & Focused Challenge! Over these 5 days, I’m sharing a strategy to help you find more time to work ON your business (ya’ know, those $1K - $10K Revenue Generating Activities) vs. IN the day to day grind.

To get the full challenge videos, workbooks, exercises, transcripts, and bonus content - join at firedupandfocused.com

Aug 8, 2022

Ready to Fully OWN Your Role as CEO? It starts with the Fired Up & Focused Challenge! Over these 5 days, I’m sharing a strategy to help you find more time to work ON your business (ya’ know, those $1K - $10K Revenue Generating Activities) vs. IN the day to day grind.

To get the full challenge videos, workbooks, exercises, transcripts, and bonus content - join at firedupandfocused.com

Aug 4, 2022

When you’re running a business day to day, your to-do list is full with answering emails, posting on social media, working with clients, etc.

Many women entrepreneurs spend so much time working in their business that they don’t have the time to work on big picture, game-changing stuff like writing the book they’ve thought of for years or creating that next-level program that brings everything together.

In this episode, I share my favorite time management tips to help you build more CEO time into your business so that you can finally open up new revenue streams, reach more people, and work smarter instead of harder.

On this episode of Promote Yourself to CEO:

4:29 - The answer is, “No.” I discuss how money mindset mentor Denise Duffield-Thomas decided to use tip #1 to stop this time and energy infiltrator.

7:21 - If you’ve been sitting on big dreams for years due to lack of time, I reveal the honest truth in tip #2.

9:33 - What’s my absolute favorite strategy to help you design your week around what matters to you most?

11:54 - You can work on the big picture of your business in 20 hours a week. I discuss how, even if you’re still working a job or taking care of young kids.

16:03 - I talk about this third and final big time management tip all the time! It’s one of my favorite things to do.

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